Lesson 2 – Google Page Rank and Alexa Rank




Lesson 2 – Google Page Rank and Alexa Rank

When you have completed the elementary lesson of SEO (read our Lesson 1: Outline to SEO techniques), you’ll start reading about new words that you might not be aware off. Few of them are Google Page Rank and Alexa Rank. These are those few areas which keep bloggers on their toes because they want to make sure that their sites are well equipped with required ammo to get a good search engine ranking primarily Google Page Rank. So in this lesson I’ll be covering Google page rank and Alexa rank.

What is Google Page Rank?

Google Page Rank, a tool developed by Larry Page and Sergey Brin to rank websites that have been enumerated in the Google search engine. The page rank is specified between 0-10 with o being the lowest score for a website and 10 being the highest. The higher your Google page rank more the traffic your website receives.

You know would have been familiar with Google page Rank, but one thing that worries you now is how is it calculated?  Google has a very complex and difficult mathematical formula to calculate the page ranks and we could use an entire article going over it which again would be a complete waste of time. So we will look at it in a non-in depth, but still in a valuable way.

When Google ranks a website, there are several elements that influence the process. Of which the first being completeness of your website. Google hates websites that are not complete and have unfinished site maps, which is exactly the reason why you should only submit websites that have site maps actually mapped fully. The other element is practicing keyword usage. Google prefers site that have keyword density of around 3-5 %. One of the most important factors is external links to your website. Also known as backlinks, greater the links more is your Google Page rank. Another tip is to keep your website updated. Google dislikes websites that are outdated so make sure you keep it updated. These are some major factors that determine your Google Page rank.

You can find out your Google Page Rank, Alexa Page Rank, outbound and inbound links, Pages indexed and important listings by searching it on the internet.


What is the Alexa Rank?

A lot similar to Google Page rank, Alexa rank is has one major difference: It is actually based on page views, number of users and three months of historical data. Unlike Google Page Rank, It is not based on any SEO principles, though good SEO would imply a good Alexa rank.

The rank varies from 1 to a billion, depending upon the total number of websites around the world. Every website hosted is ranked in Alexa, so you’re up fighting them all. What you should aim is to have a high Alexa ranking. At the moment Facebook is ranked 1st with Google closing behind it.


How can I improve my Google Page Rank?

Google Page Rank can be improved and enhanced pretty easily. Just follow the given guidelines and you’ll be more than happy to see your website scoring home runs.

  1. Choose a niche. Write specific to that niche.
  2. Include quality content with proper use of keyword. Make sure the keyword density is around 3-5 % and they should be relevant to his topic of discussion.
  3. Make use of META and title tags properly. The META tags should describe your website properly and chose a title tag accurately. Tune into website, for we will soon here with tips on META and title tags.
  4. Submit your website to Google site map only when you are sure your website is completed.
  5. Target traffic is important, so stick to your interest.

How can I improve my Alexa Rank?

How do you improve your Alexa Rank? Pretty easy improve traffic on your website and that is all you need to do. Just follow the steps given above and in the next lesson we will tell you how to increase traffic to your website and that would surely increase your Alexa Rank. Don’t rely on tools that claims to improve your Alexa Rank and do not go for large search engine submissions at a go, such things would cause more harm than good to your website.  Click here to move on to the next lesson — Lesson 3 Explore keyword for SEO.

You may like to read this too : :  Lesson 1 – Outline to Search Engine Optimization (SEO) Techniques

Author: Somil Bhargava

Originally Posted on : newsandfunn ( now https://smuggbugg.com)

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